Using video to solve challenges and inspire within Multi Academy Trusts
Managing multiple schools brings unique communication challenges. From ensuring staff engagement to uniting your community, effective communication is key.
Why MATs choose to partner with VideoHQ
With years of experience in the education sector, we understand the unique challenges and priorities faced by multi-academy trust marketing teams.
Our clients tell us how much they value having a video partner who can lighten their workload, adapt quickly, and feel like a natural extension of their in-house team.
Videos for Multi Academy Trusts
Videos we have created for Multi-Academy Trusts
Teacher testimonial videos
To attract ambitious teachers, the Marches Academy Trust created a series of case study videos featuring current staff and their career progression within the Trust.
Student recruitment videos
We produced a captivating video with Edenhurst Preparatory School’s headteacher to encourage more families to attend open events.
Education conference filming
The Marches Academy Trust created a highlight video of their teacher training conference to demonstrate to prospective teachers their commitment to staff development.
Step 1: Discovery call
Share what you want the video content to achieve, and the key messages it needs to cover.
Step 2: Proposal
We’ll send across a bespoke proposal which outlines what videos we recommend for you.
Step 3: Pre-production meeting
We’ll develop the video ideas outlined in the proposal, and start actioning those plans.
Step 4: Final planning
We’ll have a final meeting to go over the filming day logistics to ensure everything runs smoothly.
Step 5: Filming
One or more days on-site filming with you to capture the footage.
Step 6: Editing
We’ll produce a first draft of the video for you to review.
Step 7: Revisions and approval
One round of revisions is included to allow you to make changes to the final video.
Step 8: Delivery
We can either provide detailed instructions on how to upload the videos, or we can manage that for you.
What our clients have said….
Idsall School Headteacher Michelle King shares how video helped the school to connect with the wider community.
From the very first pre-production meeting on site, Hannah was completely engaged. She really took the time to listen to my vision, and worked collaboratively to shape it into something even better.
She’s personable, flexible, creative, and clearly cares deeply about getting it right for her clients.
Nicky Burrows-Berry, Newbridge Preparatory School
Hannah was extremely easy to work with and took the time to make sure she fully understood the brief. She is a skilled storyteller and helped us to capture a video that captured the true ethos of the school.
Lucy King, Edenhurst Preparatory School
We always aim to reflect both the Trust’s ethos and each individual school’s identity in videos filmed across multiple sites.
Some Trust marketing directors are happy for us to work directly with each school, while others prefer to be involved throughout the production process.
Wherever you sit on that spectrum, we’ll ensure the final videos are fully aligned with your Trust’s branding and identity.
We’ve found that staff testimonials are a powerful way to connect with potential candidates who are a great fit for your organisation or Trust. They’re relatable, authentic, and build trust.
One approach that works particularly well is capturing these testimonials at events like conferences, away days, or training sessions – giving viewers a direct insight into how you invest in your team.
Timelines vary depending on the scope of the project, and we’ll always do our best to work around your deadlines.
In the past, we’ve booked filming with as little as a week’s notice – right through to nearly a year in advance!
While we do prefer a bit of warning where possible, feel free to get in touch even if you’re on a tight schedule.
From there, we’ll edit a first draft of the video(s) for you to review, and there’s a round of revisions included.
The editing and revisions process tends to take 2-6 weeks, depending on how quickly you can get your feedback across to us.
Staff and students don’t have to wait until the filming day to get involved – they can play a part in the pre-production process too.
While we’d usually hold pre-production meetings with members of the Senior Leadership Team and marketing directors, we can also run a messaging meeting with a wider group, including staff and student representatives.
In this session, we explore what makes your provision exceptional, what sets it apart, and what key messages need to be included in the video.
This approach helps ensure the final film genuinely reflects the whole school community – and gets everyone engaged and invested well before the cameras start rolling.
Video offers a clear and engaging way to share important messages – whether it’s a leadership update, policy change, or new community initiative. It helps ensure your message is consistent, accessible, and easy to understand.
For larger organisations, it also removes the need to visit multiple sites, saving time while keeping communication consistent across your whole team.
Absolutely! We tailor your video content to suit the platforms where your audience is most active.
For example, a full-length case study video might sit on a dedicated page of your website, providing in-depth insight.
From that, we can also create shorter clips – ideal for social media, blog posts, or e-newsletter inserts.
It’s not just about reposting the same video everywhere – it’s about creating content that’s purpose-built for each platform.
Yes! You can get absolutely loads of content from one filming day, and we often securely store the raw footage for our clients so it can be re-versioned at a later date.
We want you to get the most out of your investment and time spent preparing the filming session, and this is a great way of doing that.
Got any questions?
Ready to elevate your Multi Academy Trust with powerful videos? Let’s chat!
